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The Placemaking Action Plan has been incorporated into the Economic Development, Tourism and Placemaking Strategy.

Thriving shopping villages are crucial to Bayside's economy.

We're developing a five-year Placemaking Action Plan for seven shopping precincts (activity centres) across Bayside, as part of our Economic Development, Tourism and Placemaking Strategy.

Each centre has its own identity, character, and history. The purpose of placemaking is to help create a sense of uniqueness and strengthen connections between people and the places they shop, dine and socialise.

In November 2023, we heard from 700 community members to inform the draft action plan. Their ideas have helped up to uncover new initiatives to identify and prioritise suitable placemaking opportunities in support of the continued growth and prosperity for Bayside.

  • Bay Street, Brighton

    With over 40 bars, cafes and restaurants, Bay Street is home to the flagship art-house Palace Cinema. Bisected by the railway line of North Brighton Station, Bay Street offers easy access to local entertainment and a unique shopping experience at one of its many independent boutiques.

  • Beaumaris Concourse

    Tucked behind the Beaumaris Green on Reserve Road, the Concourse is built around a central square of shops. The one-way traffic reduces congestion and creates a quiet, relaxed place to shop, meet and dine.

  • Black Rock Village

    Landmarked by the iconic Black Rock Clock Tower on Beach Road, the village offers the charm of a small beachside shopping strip. Boasting a family-friendly daytime shopping and dining atmosphere, Black Rock also offers a terrific after sunset scene at the popular bars and restaurants.

  • Church Street, Brighton

    Offering a premier shopping experience with high-end fashion boutiques, the tree-lined street is easily accessed from Middle Brighton train station. The street showcases over 260 shops, including a cinema, and 50+ bars, cafes and restaurants.

  • Hampton Street, Hampton

    Hampton Street is Bayside’s longest shopping strip with over 320 businesses. The array of retail, specialty shops and services, and the growth in the local café and dining scene reflects a cosmopolitan Bayside lifestyle.

  • Martin Street, Gardenvale

    Martin Street offers a host of cozy eateries, as well as homeware and grocery stores, independent fashion boutiques and personal services. The strip is well serviced with local bus and train options at Gardenvale station.

  • Sandringham Village

    The last stop on the Sandringham trainline, the prominent palm trees and artistic installations contribute to the relaxed beachside Village atmosphere. The excellent food, retail and service offerings compliment the Village's delightful charm.

Provide your feedback on placemaking

Share your thoughts and ideas for one or all of the seven activity centres in the Placemaking Action Plan.

Talk to us

We surveyed shoppers at each of the seven Activity Centres throughout November 2023.
  • Bay Street, Brighton

    • Tuesday, 7 November: 1:30pm - 4pm
    • Thursday, 9 November: 10:30am - 1pm
    • Saturday 11 November: 1:30pm - 4pm
  • Beaumaris Concourse

    • Wednesday, 15 November 1:30pm - 4pm
    • Friday, 17 November 10:30am - 1pm
    • Saturday, 18 November 1:30pm - 4pm
  • Black Rock Village

    • Wednesday, 15 November 10:30am - 1pm
    • Friday, 17 November 1:30pm - 4pm
    • Saturday, 18 November 10:30am - 1pm
  • Church Street, Brighton

    • Tuesday, 14 November: 10:30am - 1pm
    • Tuesday, 14 November: 1:30pm - 4pm
    • Saturday 18 November: 10:30am - 3:30pm
  • Hampton Street, Hampton

    • Wednesday, 8 November 10:30am - 1pm
    • Friday, 10 November 1:30pm - 4pm
    • Saturday, 11 November 10:30am - 1pm
  • Martin Street, Gardenvale

    • Tuesday, 7 November: 10:30am - 1pm
    • Thursday, 9 November: 1:30pm - 4pm
    • Saturday 11 November: 10:30am - 1pm
  • Sandringham Village

    • Wednesday, 8 November 1:30pm - 4pm
    • Friday, 10 November 10:30am - 1pm
    • Saturday, 11 November 1:30pm - 4pm

How to participate in this project

Submissions closed 5.00pm Monday 27 November 2023

  • Via the online survey
  • Face-to-face surveys at the Activity Centres between 7 - 18 November. Refer to dates, times and locations in the Talk to Us section above
  • Ask a question in the Q&A forum
  • Book a meeting or email Sally McLennan, Place Maker,
  • Phone 03 9599 4320
  • In person at the Corporate Centre at 76 Royal Avenue, Sandringham
  • Post to Bayside City Council, PO Box 27 Sandringham 3091
  • Anonymously via the postal, phone or email details above

Please note: Materials can be provided in accessible formats on request

Join to have your say


Contact us

(03) 9599 4444

Bayside City Council, 76 Royal Avenue

PO Box 27, Sandringham VIC 3191

For general enquiries to Bayside Council

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